How a lot do influencers ask manufacturers to submit content material on social media? How do these charges differ based on the variety of subscribers, the social community and the kind of content material?
To search out out, Klear interviewed greater than 2,500 influencers around the globe about what they cost manufacturers for publishing on Instagram, YouTube and Fb. The researchers divided the responses into 4 teams based on the variety of subscribers: Nano (500 to five,000 followers), Micro (5 to 30,000 km), Energy (30 to 500 km) and Superstar (500,000 + ).
The evaluation revealed that influencer costs differ significantly relying on the variety of followers.
For instance, nano influencers cost a mean of $ 100 for an Instagram submit with a model, whereas Superstar influencers cost a mean of $ 2,085.
Influencer costs additionally differ by location.
A sponsored social publication prices on common US $ 475 in america and $ 315 in Italy.
The economic sector additionally performs an vital function in influencing pricing.
For instance, a travel-related affect submit prices a mean of $ 5,335, whereas an entertainment-related affect submit prices a mean of $ 353.
About Analysis : The report is predicated on information from a survey of greater than 2,500 influencers around the globe.