October 31, 2019 – four min learn
Throughout its 5 years of exercise within the digital market, Clickadu has grown from a popunder platform to a multi-format advert community with a excessive visitors quantity. For now, it gives 5 full promoting codecs that every day lead to conversions of a minimum of three M advertisers.
On this report, we examined all of the codecs accessible on Clickadu, in addition to the pricing fashions and the suitable pricing fashions.
To your comfort, we have now summarized them within the desk beneath. As well as, we have now additionally developed an in depth description of all codecs.
Let's see that?
Efficiency of vertical merchandise with completely different promoting codecs
We constructed this desk primarily based on the expertise of Clickadu consultants. Simply remember that, regardless of the overall statistics, your outcomes will at all times rely upon the chosen provide, GEO and its specificity.
One of many causes for Clickadu's fast development is the fixed growth of recent options. Final month, we launched a brand new advert format – Push Notifications, which already delivers 440 million impressions every day.
Push notifications are a local push format that permits you to show adverts to web site guests even when they’re now not shopping the online.
Push notifications could be executed with an ordinary CPM pricing mannequin and three automated fashions: CPC, SmartCPM and SmartCPA. Good fashions mechanically select the most effective visitors areas in your provide – learn extra on our weblog.
For this advert format, a variety of bids / verticals is allowed. Our consultants particularly advise utilizing it with courting and VPN provides.
In abstract, listed below are the principle benefits of push notifications:
Promoting dimension primarily based on permissions and appropriate with Google.
Clickadu direct writer subscriptions.
Obtainable on CPM, CPC, SmartCPM, SmartCPA pricing templates.
Inexpensive worth for high quality visitors, the minimal CPC bid begins at zero.001 USD.
Dynamic preview and cropping of your pre-created message.
Obtainable for cell and desktop units.
Very appropriate with different promoting codecs.
One other inventive format we want to speak about is pre-roll video.
This format permits you to use essentially the most inspiring content material – catchy movies with a period of as much as 30 seconds.
Nevertheless, the success of your provide and the conversion price are immediately proportional to the standard of the creation.
Pre-roll video provides you 34 million every day impressions.
This format is appropriate with CPM, CPC and SmartCPA pricing fashions. Gaming and Relationship are good examples of sectors that generate revenue in pre-roll video.
Primary benefits of pre-roll video:
Nice adverts with the longest contact time.
ECPM begins at $ zero.three and degree 1 nations price about $ 1.
Totally compliant with the most recent IAB necessities for VAST three.zero codes.
All widespread net video codecs: MP4, WMV, AVI, MOV and FLV.
JS tag Pre-Roll is appropriate with all recognized video gamers.
Compatibility with all cell and desktop units.
Obtainable on SMART Pricing Fashions: CPC and SmartCPA
On the spot Textual content Message
The moment textual content message is a pleasant promoting format for Google.
And it's Clickadu's know-how that’s gaining recognition yearly.
To your data, immediately you may get 9 million every day impressions with this advert format. It is extremely efficient with virtually all verticals and brings nice conversions to Sweepstakes, Nutra, Cell App installs provides.
The snapshot message has a local look by emulating the shell of the working system.
Thus, it provides the chance to monetize cell visitors and provides good conversion figures. This advert format is appropriate with CPM, CPC and SmartCPA pricing fashions.
Key Advantages of On the spot Textual content Message:
Excessive conversion by way of the native look of a dialogic advert.
Compatibility with all cell units.
Promoting format appropriate with Google.
Obtainable on SMART pricing fashions: CPC and SmartCPA.
Excessive supply and conversion price.
Potential to extend conversions with inventive textual content from the advert.
Popunder is a confirmed and broadly used promoting format.
Be taught Extra: What’s a Popunder Commercial?
It is a new tab showing behind the browser window of an internet site visited by a consumer. The brand new tab goes unnoticed till the principle browser window is closed, which solves the issue of "non-visibility".
We monetize 122 million every day impressions with popunder.
Popunder is accessible with CPM, SmartCPM and SmartCPA pricing fashions.
From the expertise of our consultants, this advert format works nice with Sweepstakes, Relationship, VPN, Push Subscriptions, Cash Video games, APKs, Webcams, but additionally with many different sectors.
Primary benefits of Popunder adverts:
Excessive effectivity – as much as 1000% improve in ROI.
Affordable visitors price – Degree three begins at $ zero.2.
Resolve the issue of "promoting blindness".
It doesn’t require textual content or picture.
Pops can work on any kind of website.
The principle supply of earnings if you’re not eligible for Google Adsense.
Anti-malware safety with automated detection of malicious campaigns.
Obtainable on SMART Pricing Fashions: SmartCPM and SmartCPA.
SKIM (redirect hyperlink)
SKIM is a hyperlink that a writer inserts into the particular web site factor (textual content, picture / icon, hyperlink or video) and after clicking on it, a consumer strikes to an advert slot. SKIM is appropriate with CPM and SmartCPM pricing fashions.
You will get 1.7 million every day impressions with SKIM.
Primary benefits of SKIM:
CR price increased than advertisers and CPM charges to publishers.
100% management of the quantity of your bought visitors.
Area of interest collection of visitors and promoting.
Obtainable on SmartCPM.
Promoting format appropriate with Google.
As you’ll be able to see, the probabilities at the moment supplied by Clickadu virtually fully meet the wants of advertisers.
This multi-format advert community gives prime quality visitors and might generate as many conversions as potential.
Furthermore, Clickadu is continually rising and declares new codecs annually.
So prepare as a result of banners and native adverts are coming quickly!